Becoming a Lean Office
How a marketing Kaizen can help revitalize sales All companies depend on sales. But, as with all things dynamic, sales can run in cycles. In fact, while there may be certain macroeconomic issues that impact sales cycles, many slumps in sales change as a result of the inner workings of a company. In fact, what may have worked before may no longer be effective. Indeed, this was the case with a Health and Welfare Benefits vendor. Rather than just accept a “normal” cyclical downturn in sales, the CEO decided to take a closer look. After hearing some grumbling coming out of the sales department, he decided to investigate. He wasn’t sure what the problems were, and he had hoped his Sales Manager would have let him know in their regular meetings. The CEO decided to have an outside expert come in and perform a review of the company rather than…
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“In just 30 days, profits increased by $50,000.” Management articles are almost always about problems. But, this real-life event showcases how problems can be turned into opportunities. Owners and top-level management can sometimes be held captive by their limited experiences and training. However, there are many enlightened leaders who understand there is always something to learn. Indeed, learning from the mistakes of others is a wise strategy, but too often ego gets in the way. Until there is acceptance of a problem and a resolution to fix the problem can real learning take place. The following is a true story that demonstrates how education can quickly turn a problem into a long-term tool for success. The Business Problem A Chicago, Illinois-based steel fabricator, supplying a global market with wire product displays,  store fixtures, point-of-purchase (POP) displays, and custom wire frameworks, realized their profits were trending negatively. They had tried a…
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Decision-Making Process for Industry 4.0
“Decision-makers must learn to leave egos at the door” In the era of Industry 4.0, technology will play a greater part in optimizing solutions. But do decision-makers have the expertise needed to fully understand the rapidly evolving tech world? If leaders can’t stand up and say: “I don’t understand how that tech solution works” and have the humility to learn new things, then optimal decision making in the era of Industry 4.0 may be in jeopardy. Making a good decision is only validated by the results. However, in an age of constantly growing complexity and the push to be innovative and “out-of-the-box”, there may be too many unexpected variables that can bring about unexpected results. This logical fear plagues decision making. In fact, decision making has become more challenging due to the exponential growth and access to information. Validating information is becoming a serious issue in the Corporate C-suite. Misleading…
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